Government of Jamaica
Destination Assurance Councils
The Destination Assurance Councils (DACs) which replace the Resort Boards, has the responsibility to identify the needs of the industry and monitor the progress of developmental efforts in resort areas in Jamaica. The chair persons of each council provide governance and administration, as well as influence, motivate and enable partners to ensure that quality standards are met and maintained in the destination. The chairpersons are assisted by additional council members, namely appointees who provide input by way of their expertise.
The Councils receive administrative support from The Tourism Product Development Company Limited (TPDCo) through Destination Managers who are responsible for coordinating the work of governmental and non-governmental agencies in resort areas. This multi stakeholder approach is critical to the success of the programme.
The Minister of Tourism appointed Chairpersons and Appointees are as follows:
- Negril : Covers the parishes of Hanover and parts of Westmoreland (up to the Ferris Crossing)
- Gilbert Fender
- Donovan Hamilton
- Christine Cohen
- Montego Bay: Covers the parish of St. James
- John Byles – Chairman
- Andre Dixon
- Shari Russell-Edwards
- Frank Perolli
- Falmouth: Covers the parish of Trelawny
- Blaise Hart – Chairman
- Daniel Cazarin
- Art Wright
- James Tweedie
- St. Ann/St. Mary : Covers the parishes of St. Ann and St. Mary
- Rosemarie Pilliner – Chairman
- Rory Marsh
- Nathan Geddes Morrison
- Portland/St Thomas: Covers the parishes of Portland and St. Thomas
- Dr Michelle Charles
- Angella Bolton – Trowers
- Kingston & South Coast: Covers the parishes of Kingston, St. Andrew, and St. Catherine. The South Coast includes the parishes of Clarendon, Manchester and St. Elizabeth(up to the Ferris crossing of Westmoreland)
- Nari Williams Singh – Chairman
- Jason Henzell
- James Samuels
The Destination Assurance Councils ensure:
The development, improvement and sustainability
of the Tourism Product within the Resort Areas